More recently, I have been working on optimizing digital spaces. What do I mean by this?


I've extensively redesigned websites to convert exiting visitors to clients (CRO). I have done that working for Frictionless Commerce as well as Lantera Labs. Here are some examples:

Wynd Landing Page

Wynd is a company that makes air filters. This was a redesign of a landing page that would receive traffic from online ads. The initial page was this:

The images below show the redesign of the site. The first image can be switched to show what changes were made. The two images below are windows geared for consumers that need more information before making a purchase.

Whole Forest - Cutting Boards

Whole Forest is a company that sustainably harvests wood from the amazon to make home goods. The profits and cutting methodology help with forest conservation. This was the original page:

BEFORE

This was the redesign for the cutting board page. Below is the redesign:

AFTER

Cheese Board Product Page

This was the product page for the cheese board I designed.

AFTER

BEFORE

AFTER

Anyways, let’s talk!